5 quotes you need to know about writing

Whether you enjoy scribbling down thoughts on the back of a notepad, you’re a toilet word search kind of person, you’re an aspiring novelist, a budding poet, a journalist, a publisher or a digital content writer, in some way shape or form, words will be important to you.

So, if you’re reading this and you write in any capacity, these five quotes will (with any hope) offer you the inspiration you need to put the proverbial pen to paper…

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4 effective ways to optimise your Facebook marketing ads

I put together a little guide to Facebook marketing ads. Take a look…

At present, there are more than 1.94 billion monthly active Facebook users worldwide. What’s more, Facebook’s Like and Share Buttons are viewed across almost 10 million websites on a daily basis. Continue reading

The evolution of digital publishing

Much like the music industry, digital consumption has had a huge impact on the way in which books are written, delivered, packaged, and sold.

In today’s world, more than 26% of consumers prefer the tablet version of a magazine over its print counterpart.

But, while digital publishing is a sign of progress, and in some ways evolution, we should never discount the joy of getting lost in a physical book. Nor should we overlook the role of the marketing paper or the print publication. And, tangible books aren’t dead like some people will have you believe. And, if vinyl is making a mainstream comeback, surely that’s a sign that physical publishing has its place in the future too? Continue reading

3 ways to stay motivated when working at home

Whether you’re employed by an organisation, or you run a business from your kitchen, working from home is a pretty sweet deal.

Well, it is if you don’t mind a little isolation and the sight of the same four walls day after day.

Working from home suits me, but it isn’t for everyone. Continue reading

How to conjure up the perfect setting for your story

The author must know his countryside, whether real or imaginary, like his hand – Robert Louis Stevenson

Imagine you’ve created the most heroic, heart melting, courage-perspiring hero plus a snarling, devious, and downright dirty nemesis for said hero to battle (or similar, depending on what your story is all about). Now imagine the setting your story is as dull as a dry cracker or simply doesn’t fit around your characters and their various plights.

Your story will fall flat – flat as the proverbial pancake. Continue reading

How to juggle freelance writing and looking after your kid

Whether you’re a freelance writer, a solo logo designer, or a purveyor of novelty socks, working from home and setting your own hours offers an incredible amount of flexibility and freedom. But, throw a child into the mix, and things can get a little complicated.

I love working for myself, and I love being a dad. It’s a lifestyle that suits me just fine.

Of course, you can put you kid in nursery Monday to Friday, leaving you free to structure your working days at your leisure, but if possible, looking after your child during the week is a hugely rewarding experience. It’s just getting it right timewise can be bloody tough.

I’m by no means an expert work and kindergarten juggler, but I do manage. Yes, I do manage – and if you’re in the same boat as me, wondering how you’re going to get everything done without leaving your little one in the lurch, may I offer you a few tips on things I’ve learned over the past 10 months or so?  Continue reading